Noma Bar, born in 1973, is a renowned graphic designer, illustrator, and artist based in London. He is known for his "deceptively simple" work, characterized by flat colors, minimal detail, and negative space, often conveying double meanings not immediately apparent. Bar's approach emphasizes maximum communication with minimal elements, avoiding unnecessary detail or decoration that might detract from an image's message.His illustrations have been featured in prestigious publications like The New Yorker, The Guardian, The New York Times, and more, and he has worked on campaigns for major companies such as Apple, Google, Sony, Nike, and Coca-Cola. Additionally, Bar has designed book covers for renowned authors and released three books of his own work.Bar's career began with notable portraits and has since expanded to include exhibitions, talks, festivals, and diverse artistic endeavors such as prints, 3D sculpture, architecture, and animation. He has received numerous awards, including a Gold Clio award and a D&AD Yellow Pencil, and his work has been widely acclaimed for its innovation and impact.Inspired by Russian Constructivism, Soviet-era propaganda posters, and the Bauhaus, Bar's unique style has captivated audiences worldwide, solidifying his reputation as a visionary in the world of graphic design and illustration.